Qualtrics is an online survey and analytics tool that can be used by OU faculty, staff and students to gather data and insights as well as conduct institutional research and generate reports.

As the need for the creation of online surveys and polls has increased, allowing access to a professional, powerful and easy to use tool has become paramount. Qualtrics allows for users to send branded surveys and polls in order to gain insights and data as well as easily and quickly generate reports.

The University of Oklahoma Health Sciences Center DOES have a HIPAA BAA but does not have an agreement that covers student or other sensitive information. For more information, please see this page.


This service is FREE to all Norman campus faculty, staff, and students.


Qualtrics is a centrally-funded solution; any employee or student with an OUNet ID and password can sign in.

Pre-built question library with 100+ question types, embedded data, branching, display logic, quotas, email triggers, mobile and offline compatibility, randomization and standardized OU templates. Real-time reporting with over 30 different graph types. Export data to Word, PowerPoint or PDF. Create triggered email reports, create coss tabulations and create custom dashboards. Easy collaboration via the collaborate tool. Free survey translation tools. Easy to build forms and registrations forms.

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